News

Dean Bedwell Joins XTP Communications

XTP Communications is pleased to announce that Dean Bedwell has joined the firm as a licensing specialist. With over 25 years’ experience in sales, marketing and business solutions, he takes demonstrated an ability to help customers understand and increase the value they derive from their software. He is a proven business leader with demonstrated record of achievement both in senior sales leadership and general management roles.

Dean was most recently with OnX Enterprise Solutions and was responsible for their North American software sales, including cloud offerings, for companies that included Microsoft, Oracle, HP, VMWare, IBM, Commvault, and RedHat. He previously served as a business leader at Microsoft, with roles ranging from sales and marketing to licensing. In his last role at Microsoft, he directed the Canadian Business Desk focused on all Public Sector, Academic, Healthcare and Enterprise customers in Canada. 

With XTP Communications, Dean serves as the practice lead focused on license analysis and license tear down activities, complementing the efforts of others on the XTP team who focus on strategy development, competitive market analysis and technical design/architecture. 

Dean holds a Bachelor of Science degree in Molecular Biology with a minor in Mathematics from McMaster University in Hamilton, Canada. He also is a Microsoft Certified Technology Specialist in Volume Licensing for Large Organizations.